Social Media Marketing

Put Social Media Optimisation to work for you! Boss Advantage Group can help you in to today's incredible phenomenon of social media. Using social media to attract an increasing number of unique visitors to your site is a proven and cost-effective way of increasing business. We employ Social Media Optimisation (SMO) techniques either as part of an overall marketing program or as a separate, more-focused campaign.

SMO techniques can get the word out about your business. This is absolute viral marketing where you encourage people to talk about your business online, rapidly spreading information about your goods and services through a variety of different mediums.

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At Boss Advantage Group we are SMO specialists. We will work with you, promoting your products, your services and your brand by 'exposing' you on the most popular social sites on the web. This is done through regualr informative posts that aim to increase your following. This will ensure that on a weekly, if not daily, basis your online presence will be a regular 'chat' subject promoting your reputation and helping people solve their problems through use of your product or service.

Where many of our competitors offer SMO services placing postings on the typical social media sites such as Facebook, Myspace and Twitter; at Boss Advantage Group we conduct a thorough analysis identifying a variety of micro and satellite blogs as well as social media sites. Utilising constant flow of fresh content including bookmarking, status updating, video sharing and other friend-to-friend online communication methods, you benefit from greater online exposure leading to improved search engine results. This leads to greater website traffic and more money in your pocket!

At Boss Advantage Group we realise that SMO efforts are always in a state of evolution, but involvement provides you with unending benefits, including incredible content portability where your message is on the move and not limited to single static web pages. Your message is transmitted throughout a variety of social media devices in a natural method that is like one person recommending you to another. Search engines love 'inbound' links because these indicate confidence in your site. Therefore, the more sources linking to you, the greater the confidence search engines develop in your site and its ability to provide all these linkers with relevant content. This will boost your search engine rankings.

You can develop 'backlinks' to your site by placing these in posts on all social media sites. This actually increases traffic to your site. It is proven – people love to click on the live links provided on social media sites.

Through the use of 'bookmarking', any freshly posted content can be flagged alerting the search engines, and individuals subscribing to these alerts, that new content is now available for their viewing.

Video sharing is extremely popular on social media sites today. At Boss Advantage Group , we can produce video content that, although presented by video-centric sites like You Tube, is credited to you with the necessary links back to your site.

Contact us at (07) 3613 9770 or click here to get your free consultation and complementary website analysis!

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